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SEO with Feeds XML
15 April 2010
Much of the search engine optimization advice found online and at conferences centers around keywords and links. A lot of the spotlight on internet marketing has focused on content and social media. There’s no question that we’ve been a strong proponent of these tactics, sharing many, many posts on them. Content and link based SEO relies [...]Online Marketing Summit Minneapolis 2010
27 May 2010
In conjunction with ClickZ, OMS has launched its 2010 23-City Tour from Seattle to New York and is coming to Minneapolis June 25th. OMS had an event in the Twin Cities last year at about the same time and provided a great mix of education and networking opportunity for internet marketers of all types. Best practices [...]6 Online Visibility Tips to Boost Your Business
27 April 2010
Recently I interviewed my social media VA, Kathy Colaiacovo, about how to use a VA (virtual assistant) for social marketing tasks and what type of tasks are best outsourced. The private call was for students of my Online Visibility Secrets program. After the call, Kathy offered to give away a copy of her ebook "Talking On Twitter." In order to choose a winner, I had students post their favorite tip for boosting online visibility on my Facebook wall (note: this is a great way to encourage engagement on your Facebook page and build your community!). Here are six tips that...Social Media Marketing Best Practices from Best Buy
28 May 2010
Social Media advice is cheap and for the most part, you get what you pay for. Best practices social media marketing based on experience, well, that’s another thing entirely. The Social Media Best Practices session at IMS Minneapolis earlier this week gave attendees access to first hand insights from the likes of: Brad Smith from Best Buy, [...]Top 5 Search Terms at Online Marketing Blog – Including Pirates
16 April 2010
Here on Online Marketing Blog, we post a tremendous amount of insight on organic search optimization and content marketing related topics each month. But how about the site search tool on our own blog? Who’s searching for what, and why? And what are they finding? Mining the site search report from Google Analytics can be very [...]Monster SEO Interview with Matt Evans of Monstercom
31 May 2010
Spotlight on Search Interview with Matt Evans of Monster.com There simply is no substitute for well rounded experience over a period of time to give a search marketer perspective and the skills to handle a variety of problems. Add to that “sink or swim” SEO training and you have a guy like Matt Evans, SEO Manager [...]5 Ways to Electrify Your Social Network
16 March 2010
A typical situation for many marketers when it comes to social networks is this: Setup LinkedIn profile, check. Corporate LinkedIn page, check. Facebook profile, check. Facebook Fan Page, check. Twitter account, check. Corporate blog, check. Check check check! But where’s the buzz? Where are the fans, friends, followers, comments, links, traffic, search engine rankings? Where’s [...]7 Common Social Media Marketing Problems and Their Solutions
02 June 2010
This post is part 2 on Social Media Marketing Best Practices from IMS Minneapolis. The first post featured Brad Smith from Best Buy who offered insights into their social media principles, guidelines and learnings. This post includes liveblog notes from the presentation given by Adam Singer of TopRank Online Marketing. Adam opened up noting that according [...]2010 LeadingRE Conference TopRank Digital Marketing Sessions
17 March 2010
Last week, I was in Las Vegas for the LeadingRE annual conference and marketing technology event speaking on social media and SEO strategies for real estate professionals. It’s always interesting to see where different verticals are at with their willingness to embrace social channels, and I’m pleased to report [...]9 Essential Social Media Tips for Beginners
04 June 2010
Plunging into social media for the first time can be a bit daunting for individuals or businesses. There is a learning curve when it comes to becoming more social online, and it can take a while to learn what works and what doesn’t. Here are a few of the best Do’s and Don’ts that can [...]
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