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Brent D Payne on SEO for Journalists

I’ve been connected via the social web with Brent Payne for several years and we finally met in person at SES Hong...

Avinash Kaushik on Storytelling Web Analytics

The opening keynote presentation at SES Hong Kong featured none other than Avinash Kaushik, co-Founder of Market Motive Inc...

Six Critical Steps to Take Before Starting Your Social Media Monitoring Initiative

Note from Lee: This guest post comes to us from Andy Beal, CEO of social media monitoring tool Trackur and coauthor of Radically...

A Social Media Smorgasbord for Your Professional Development

Deadlines loom this week. Seems like everything converges at once sometimes. There are so many goodies and opportunities...

Dropbox - Cool free Tool for Sharing Files

If you have to send video or audio files to colleagues, clients, vendors or a virutal assistant, you know it can be a pain....

The Business Value of Social Media SES Hong Kong

10 Resources on Google Instant What it Means for Search Marketing

Ellen Britts Ice Cream Social

7 Social Media Lessons from Mr Miyagi in the Karate Kid

POLL - Whats Your Favorite Way to Share Great Content

Interview Mel Carson of Microsoft Advertising on Social Media

4 Resources to Help You Navigate Facebook for Your Business

Win a Free Pass to MN Blogger Conference

Everything I Know About Marketing I Learned from Google

The Real Cost of Buying Links for SEO 4 Million

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Dropbox - Cool free Tool for Sharing Files

If you have to send video or audio files to colleagues, clients, vendors or a virutal assistant, you know it can be a pain. It can be slow and if the file is real big, it can cost you a few bucks. Enter Dropbox. When I discovered Dropbox a few months ago, I stopped using other file sharing sites. When I do a video blog review with a client, the file that's generated is HUGE. I would have to pay to send it via YouSendIt. With Dropbox, I don't as long as my free account has not exceeded 2GB. When...

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SES San Francisco 2010 Wrap-Up

Last week the West Coast SES Conference and Expo moved from San Jose back to its roots in San Francisco. It was a well attended show (5,000+ in 2009 vs. 6,000 in 2010 registrations), despite the illusion created by the voluminous Moscone. As part of Connected Marketing Week, SES included a great mix of sessions. In [...]

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How to Sell Your Ebooks and Reports in Amazons Kindle Store

Until I bought a Kindle last month, I had not paid much attention to the amazing content that's available for digital download. Then, I discovered that I could promote my blogs on Amazon for download to the Kindle. Next, I found out I could publish my own ebooks and reports and sell them in the Kindle store. Even if no one ever buys a single digital copy, I now have a presence on Amazon.com that I didn't have before. Of course if you're a published author then this is no big deal. But for those of us with ebooks, whitepapers...

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3 Essential Small Business Search Marketing Trends

“Qualified”, “showing intent to buy”, “high conversion rate” and many other phrases are used to describe search engine marketing.  As a $16 billion industry, Search Marketing including SEO (search engine optimization) and PPC ads (pay per click) represent a substantial opportunity for small businesses to connect with customers at the moment they are looking for [...]

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Teleconferences A Powerful High-Return Strategy Guaranteed to Showcase Your Expertise

I am pleased to feature the following guest post about why you need to add teleconferences to your marketing mix, by my colleague Kathleen Gage. I'll be interviewing (no charge!) Kathleen on June 30 about how to recession-proof your business through the power of teleseminars. Kathleen is one of the best I know at creating teleseminars that make money. You'd do well to learn her secrets! Teleconferences: A Powerful, High-Return Strategy Guaranteed to Showcase Your Expertise By Kathleen Gage If you're looking for a powerful, high return marketing strategy guaranteed to position your expertise, look no further than a well...

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Shopzilla SEO Interview with Michael Nguyen

Spotlight on Search Interview with Michael Nguyen, SEO Strategist for Shopzilla & Bizrate.com. Helping companies with very, very large web sites increase sales through improved search engine performance takes a unique type of person. Think equally strong left and right brain lateral thinking.  Heavy doeses of technical savvy plus creative problem solving are essential. Shopzilla and Bizrate [...]

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Whats the missing link to making money with social media

The biggest question people have about social media is how to make money from it. The thing is that people are spending thousands of hours in social media, but aren’t making thousands of dollars from it. As a businessperson, this isn’t a wise long-term strategy. We always have to be looking for the best possible return on our investment of time and money. I have something that might help. On April 1 I'm launching a new training program with Dr. Rachna Jain, “From Platform to Profit” which focuses on teaching a specific system of content syndication to help improve search...

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A Social Media Smorgasbord for Your Professional Development

Deadlines loom this week. Seems like everything converges at once sometimes. There are so many goodies and opportunities to expand and build your business. Here are a few opportunities that have deadlines this week if you want to save big. Depending on what you need to learn for your business right now, there's a wide range of opportunities for you. Need to get started with social media? Boost your online visibility? Master Facebook for your business? Build a website or blog? Check out what's coming up this week... Sunday, September 12 Ellen Britt's Ice Cream Social Media sale ends on...

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Video Interview Dave Roth of Yahoo

Dave Roth works as Director of Search Marketing at Yahoo. That means Dave is a Search Engine Marketer that works for a search engine. I’ve known Dave for several years and we finally decided to do a video interview. Watch the interview below to learn what a search marketer that works for a search engine [...]

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