New Web Design News
Brian Clark on Content Marketing with Blogs
30 August 2010
OpenCamp’s Sunday schedule included presentations on blogging that included Chris Pirillo, Brian Clark and myself. I caught up with Brian before he gave his presentation to give us a little preview. John P. ended up using the video as the segue between Brian and I as we changed microphones. Watch as Brian talks about the [...]6 Tools For Better Blogging With An iPad
13 July 2010
Like many others, I recently purchased an iPad out of curiosity. While my intentions were of discovery, I quickly found some productivity gains with blogging. The upside to blogging with an iPad is that it’s portable and you can easily log your thoughts on a screen that is a lot more convenient than typing into [...]5 Ways to Kill Your Search Rankings Their Solutions
15 June 2010
One of the biggest fears for web site owners that have long relied on search traffic for new business is a sudden drop in search engine rankings. Some webmasters are experiencing this very situation as a result of Google’s recent Mayday update (Matt Cutts video). In most cases, it takes a lot for a tenured [...]No Facebook Page FanPageEngine is a Good Solution for Non-Designers
02 June 2010
Do you have a Facebook Page yet (formerly fan page)? In my post Facebook Pages Are All The Rage, I mentioned that I was going to experiment with FanPageEngine for designing custom landing tabs on my page. FanPageEngine is a web-based program that provides templates - fill in the blanks - and creates the special FBML code required to add to your Facebook Page. I can do basic HTML design...real basic...so was looking for a tool I could use that didn't cost a fortune and gave me the ability to create a page. I'm a do-it-yourselfer and like to try...Heres proof that social marketing works
22 March 2010
Still skeptical about social marketing? Not only have I experienced a lot of success using social marketing tactics (blogging, twitter, Facebook, content syndication, etc.) but so have thousands of businesses big and small. Last November Michael Stelzner launched Social Media Examiner, an online publication for which I'm proud to be a contributing author. Mike did not do any advertising or traditional media outreach. He used social marketing to drive traffic to the blog and within a few months had nearly 100,000 subscribers and reached the status of #1 business blog on Technorati. That is impressive. The success of Social Media...Social Media SEO Success with Blogging
31 August 2010
My presentation on how to leverage Social Media SEO to improve the reach and effectiveness of blog content for marketing at OpenCa.mp DFW this weekend ended up being a lot of information in a very short period of time. The use of a video interview I did with Brian Clark as the segue into my [...]SEO Tops Digital Marketing Tactics for 2011
14 July 2010
Here we are just past the halfway mark in 2010 and we’ve tapped into the stream of future marketing planning with our readers for 2011 with a poll. Our question? What 3 online marketing channels & tactics will you emphasize in 2011? The number one answer? Not social media, not email marketing. The top digital [...]The Power of Blogs Social Media in B2B Marketing
16 June 2010
54 Billion. That’s what Forrester Research predicts for US B2B Social Media Marketing spending by 2014. As a living example of a B2B company that fully leverages blogging and social media in our online marketing, TopRank Marketing has a lot of first-hand insight that we can share with clients. I know there are many B2B marketers that [...]Follow the Social Media Success Summit on Twubs
04 May 2010
2500 people are attending the Social Media Success Summit which kicked off today with a keynote presentation by Guy Kawasaki about how to use Twitter as a marketing tool. And the tweets were flying. Darn near impossible for me to keep up with the tweets, tweet what I was hearing and pay attention. I mostly opted to staying tuned in to Guy and learned a few new tips and tricks to maximize the power of Twitter. Whether or not you are attending the Summit, you can glean quite a few gems during the presentations. When you follow the hashtag #SMSS10...The Real Cost of Buying Links for SEO 4 Million
01 September 2010
I was reading a copy of the Inc. 500 issue on my flight back from Dallas this weekend and came across an article about a seasonal online retailer that was “penalized” right before the Holidays for paid links. He estimated the revenue loss due to plummeting organic search visibility at $4 million in sales. Now [...]
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