New Web Design News
4 Resources to Help You Navigate Facebook for Your Business
02 September 2010
You really can't be doing business online these days and not be aware of Facebook. With over 500,000,000 users, more than half of whom are active every day, it's a safe bet to assume your ideal client is hanging out on Facebook for a few hours a week. To keep you up to speed, here are a couple of articles, a webinar and a book that will help you stay on top of the speedy evolution of Facebook and how you can leverage this heavy-weight social networking site for your business: 7 Facebook Marketing Tips From World’s Top Pros 10...The Four Pillars of Building Instant Trust Online – Tim Ash Keynote
23 August 2010
Websites and landing pages face very real trust issues – for consumers they can be a scary and uncertain place. Before people will take a desired action, their concerns and anxieties must be addressed. But how can you do this on landing pages when you only have seconds to establish trust? Tim Ash, SiteTuners CEO [...]Online Visibility Tip - Create and Use Video Testimonials
13 July 2010
You are probably well aware that to enhance your credibility when selling products and services, it's helps to have third party endorsements in the form of testimonials. But are you actually following through and not only asking for testimonials, but also providing testimonials for the vendors, coaches, mentors, service providers you love and appreciate? I actually thought I had written a blog post about this but if I did, cannot find it. I did write an entire lesson on boosting visibility with testimonials for Online Visibility Secrets. Maybe that's why I'm confused. :-) At any rate, I was reminded of...Thank You To Our Web Hosting Sponsor VISI
24 June 2010
For the past 3 plus years, TopRank’s Online Marketing Blog has been hosted by Minneapolis based website hosting provider, VISI. When our past host shut us down without warning for getting too much traffic, VISI and Online Marketing Blog connected and worked out a sponsorship. VISI is the only company with an ongoing “ad” on [...]Thinking Critically About Web Video
21 June 2010
Web video is hot. Some say your chance to be a pioneer. How hot, and how much of an opportunity? Recent reports from comScore, consistently say more than 80% of the total U.S. Internet audience views online video in a given month. YouTube’s fact sheet states every minute, 24 hours of video [...]Build A Better Blog Roundup - Must-Read Articles
20 June 2010
In the last couple of weeks I've posted some articles on Build a Better Blog that support your online marketing efforts. I'm not crazy enough to think that everyone who reads this blog also reads Build a Better Blog so I want to bring some good info to your attention in case you missed it: 6 Ways to Produce Quality Blog Content 3 Simple Steps to Creating Social Media Visibility Use Share Options to Boost Your Blog Traffic and Visibility List Building Tip: Reward Your Blog Subscribers Got blogging questions? Ask Denise! That last article refers to something new I'm...10 Ways to Create a More Engaging Facebook Page
07 May 2010
Facebook pages can be a huge way to connect to audiences. Facebook statistics tell us that the average user (at the time of this writing) is connected to 60 pages, groups and events. This means that aside from all the other Facebook friend activity that goes on, your page is one of 60 trying to [...]POLL - Whats Your Favorite Way to Share Great Content
07 September 2010
Every day it seems like there's a new site that helps you share content with your fans, follows, likers, community. I think there are just about as many ways to share content as there are social networking sites. When I speak to my clients and groups about the myriad ways of boosting their visibility on the web, I often talk about how important it is to give your audience a way to amplify your message - or share your content. That got me wondering about all the site there are and then about how I share content and then it...Enterprise Level SEO Is Not For The Weak
24 August 2010
Thanks to Ray ‘Catfish’ Comstock for providing the title of this post with his opening remarks during the session. Joining Comstock on this panel, moderated by Seth Besmertnik, CEO, Conductor, Inc.: Crispin Sheridan, SES Advisory Board & Sr Director of Search Marketing Strategy, SAP Bill Hunt, SES Advisory Board & President, Back Azimuth Consulting Guillaume [...]3 Tips to Get More Out of the Videos You Post on YouTube video
16 July 2010
As a follow up to my last post about using video testimonials, I have to get something off my chest. I check out a lot of videos from my clients and colleagues and I frequently see the same problems that are getting in the way of these smart, talented people getting the best results from YouTube (and other video platforms). In this 5 minute video I cover three ways you can get better results from the videos you post on YouTube. This applies to any other video distribution platform you use as well. [Click here if you can't see the...
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